Project Brief Launch — SDG

Sustainable Development Goals — Brief

• There are 17 SDGs:
  1. No Poverty
  2. Zero Hunger
  3. Good Health & Wellbeing
  4. Quality Education
  5. Gender Equality
  6. Clean Water & Sanitation
  7. Affordable & Clean Energy
  8. Decent Work & Economic Growth
  9. Industry Innovation & Infrastructure
  10. Reduced Inequalities
  11. Sustainable Cities & Communities
  12. Responsible Consumption & Production
  13. Climate Action
  14. Life Below Water
  15. Life On Land
  16. Peace, Justice & Strong Institutions
  17. Partnerships For The Goals
• SDG Report 2026
  • https://unstats.un.org/sdgs/report/2026/

Consider ONE of the SDGs

• Can be digital or “physical” (visualised)
• Design for Smartphone or Tablet (preferably a tablet)

Requirements

• A brand that encapsulates your project
• Pick one of the SDGs aimed at either a undergraduates or adults
• A style guide / visual grammar and brand to accompany design
• Delivery platform of the project (Figma prototype)

Inspiration — Geri Coady

• Designed some “superheroes” relating to the SDGs — appealing to a younger audience

SDG Problem Statement

• What sustainable development goals should the product or system aim to achieve (e.g., reducing emissions, improving public health, enhancing access to essential services)?
• What societal, environmental, and economic challenges do stakeholders want the system to address in order to advance sustainability (e.g. inequality, climate change, safety, or inclusion)?
• How can UX design foster public trust in new technologies or systems by promoting safety, transparency, and ethical use, contributing to sustainable and resilient communities?
• What interface elements should be designed to enable clear, inclusive, and sustainable communication between systems and external users (e.g. the public — how do you communicate with particular audience with what you want to do)