Todoist — Productivity App

https://www.todoist.com/

Todoist is widely regarded as one of the best to-do list apps on the market, especially for smartwatches.

Todoist Key Features

• Ramble — Lets the user add tasks to the list simply by speaking.
  • Turns words into structured tasks, as well as any details that was mentioned in the user’s speech. This makes it exceptionally quick and convenient to use the app, especially with a smartwatch.
• Quick Add — Allows the user to capture and organise tasks the moment it comes to them.
  • Minimises time spent on adding tasks manually to boost productivity.
• Priorities — User can set which tasks are more important than the others.
  • Helps to streamline work and allow users to focus on important tasks first.
• Labels — Lets users categorise tasks and group similar ones together across different projects.
  • Helps to declutter tasks and make tracking different ones much simpler for the user.
• Project Management — Gives user’s team a shared space to plan project goals and track progress.
  • Very useful for when the user needs to work in a team. This helps streamline projects and get their team members on the same page.
• Integrations — Allows user to integrate different apps into Todoist.
  • Makes it very convenient to use Todoist while having the benefits of other apps without directly accessing them.

Todoist Market Strategies

• Monthly vs Yearly Subscriptions
  • Consumers may save 20% off if they go for an annual subscription. Considerable discount can help entice them to go for an annual description if they plan to use Todoist on the long term.
• Three packages — Beginner, Pro, and Business
  • Beginner — The free package, offering essential functions such as 5 personal projects limit, Smart Quick Add, limited Ramble, email & calendar integration, and so on. Useful for more casual lifestyle if it is not needed for the user’s work.
  • Pro (£7/month or £60/year) — Offers 300 personal projects limit, task durations, custom task reminders, unlimited Ramble, deadlines, and more. There are a lot more functions that comes with this package, making it useful for handling work and lifestyle.
  • Business (£10/month or £8/year) — With this package, the user would have a shared team workspace, up to 500 team projects, calendar layout for team projects, granular team activity logs, 1000 team members & guests limit, and more. Very useful for users who manage a business with all the new functions.
• Advertising through short form videos (YouTube Shorts, TikTok, etc.)
  • https://www.youtube.com/@todoist/shorts / https://www.tiktok.com/@todoistapp
  • Great for reaching a wide audience who are looking to organise their lifestyle and remote work. Short form videos are easily digestible and anyone can easily run into them by scrolling, making it very effective.

Lifestack — Productivity App

Lifestack is a to-do list app that uses biological data stored by wearables like smartwatches and builds schedules for the user with that data in consideration.

Lifestack Key Features

• AI Scheduler
  • Lifestack has an AI scheduler that uses data of the user’s energy zones, and sleep & meal times, to generate a schedule that accommodates to the individual user themselves as closely as it can.